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25 mental models every SME leader should know

Compiled by Weraki’s strategy team, this ebook brings together 25 core mental models for strategy, decision-making, leadership and operations.

Cover and inside pages of Weraki’s 25 mental models ebook

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The ebook is in Vietnamese, in PDF format.

Why a thinking system matters

SME leaders have to decide fast without being careless, stand out with few resources, and handle complex problems while information is noisy. Mental models make the reasoning behind each decision clearer.

Each model includes

  • DefinitionWhat the model is and which question it answers.
  • Real exampleHow it works in a specific business situation.
  • How SMEs can use itWays to bring it into the company’s weekly decisions.

A few of the models inside

First Principles Thinking
Reason from fundamentals instead of borrowed templates.
Second-Order Thinking
See the long-term consequences behind every decision.
Inversion
Think backwards: avoid mistakes before looking for the way forward.
5 Whys
Find the root cause instead of treating symptoms.
Six Thinking Hats
Look at a problem from several angles for more complete decisions.
Cynefin Framework
Identify the type of problem to choose the right approach.

Who it is for

  • Business owners looking to sharpen their strategic thinking.
  • Startup founders going from zero to one.
  • Middle managers preparing to step into leadership.

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